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Endomarketing como diferencial competitivo: um estudo de caso na empresa GWTK
(Universidade do Vale do Rio dos Sinos, 2021-09-16)
This study aimed to verify how endomarketing concepts and actions contribute to the strategic objectives of the GWTK company, taking into account the planning and actions that are used and may be used to leverage its ...
Otimização do processo de gestão do conhecimento e dos processos comunicacionais de times do varejo
(Universidade do Vale do Rio dos Sinos, 2021-05-20)
This study aims to present an alternative to optimizing the communication and knowledge management flows in teams from organizations of the retail sector. Likewise, it also intends to comprehend the influence and the ...