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Now showing items 11-20 of 38
Efeitos de sentidos em uma logomarca municipal: estudo de caso sob a ótica da análise do discurso de linha francesa
(Universidade Católica de Pernambuco, 2015-08-19)
The logo is an essential element for distinguishing and identifying a company as well as, product or segment. From it are established various concepts of positive or negative about the brand it represents, so its structure, ...
Gêneros textuais em jogos digitais
(Universidade Católica de Pernambuco, 2014-08-27)
This research introduces a classification model for digital games, based upon the textual genre theory. The motivation is to forge a common ground for dialog between the many disciplines that study the digital games, like ...
A sala de aula de matemática: o discurso do professor e as implicações pedagógicas
(Universidade Católica de Pernambuco, 2008-05-27)
This study deals with the analysis of the speech by the teacher of mathematics in the atmosphere of the classroom. Our focus is to examine whether the teacher s speech favors or not the interaction and participation of the ...
Uma análise discursiva das mulheres de/em Chico Buarque
(Universidade Católica de Pernambuco, 2014-12-01)
Chico Buarque s songs became objects of study in academy because they explain the political context of the time. Therewith, the composer s songs began to be exploited, also, in Discourse Analysis studies field. In this ...
Jurisdição e direitos sociais: do conceito de ideologia em Althusser à centralidade político-constitucional do direito à moradia
(Universidade Católica de Pernambuco, 2015-04-10)
On vise répondre, dans cette étude, à la question de savoir, em termes de droits sociaux, quelle est l'idéologie de la Constitution de la République de 1988, en particulier en ce qui concerne au droit social au logement. ...
Gritos, réguas, apitos : uma naálise discursiva do educador que utiliza formas de silenciamento em sala de aula
(Universidade Católica de Pernambuco, 2014-01-17)
Although many educational projects, so many skills, training of teachers and a range of multidisciplinary teams, there are a lot of to do in favor of the teachers/students relationship. The relevance of this study came ...
A oralidade nas aulas de língua portuguesa : a produção do gênero debate
(Universidade Católica de Pernambuco, 2014-02-20)
This research aims at analyzing the uses of orality within L1 basic cycle portuguese classes in the pedagogical scenario of public debate as a curricular component. The epistemic corollaries which pinpoint that research ...
De menina na rua à mulher de rua: o dito e o não-dito numa história de vida
(Universidade Católica de Pernambuco, 2007-04-04)
This study it deals with the Analysis of the Speech of the life history of a girl in the street that if became street woman. Through an analysis of the statements it was tried to understand the subjective dimension of the ...
Uma análise do modo argumentativo do discurso publicitário : uma temática de gênero social
(Universidade Católica de Pernambuco, 2014-10-27)
Discourse analysis investigates the dimensions of the discursive event - text size, the dimension of discursive practice and the dimension of social practice - in order to understand how the discourse has results and effects ...
Efeitos discursivos nas publicidades de cerveja
(Universidade Católica de Pernambuco, 2014-10-01)
The advertising is part of a process by which brands, institutions and people make use of techniques, means and strategies of communication to make determined ideia be consumed, or as a product, service or atitude. The ...