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Mostrando ítems 31-40 de 58
Um olhar sobre a discursividade moral infantil
(Universidade Católica de Pernambuco, 2007-04-20)
This study is aimed at describing and analysing the linguistic-discursive marks of the moral discursivity of a group of six children aged between four years and six months and six years. In order to achieve these objectives ...
De menina na rua à mulher de rua: o dito e o não-dito numa história de vida
(Universidade Católica de Pernambuco, 2007-04-04)
This study it deals with the Analysis of the Speech of the life history of a girl in the street that if became street woman. Through an analysis of the statements it was tried to understand the subjective dimension of the ...
Os efeitos do discurso : uma análise de cartas publicitárias
(Universidade Católica de Pernambuco, 2010-11-26)
This dissertation speaks about on the discursive analysis of letters advertising executives who arrive at the residence, the luggage-direct calls. The research uses the
theory developed for the French school of discursive ...
Ensino-aprendizagem da língua portuguesa, gêneros textuais e prática pedagógica
(Universidade Católica de Pernambuco, 2010-12-07)
This work deals with the treatment of linguistic deconstruction of prejudice in Textbook of Portuguese. We present, among other things, consideration of the
Textbook, the NCP that warn about the linguistic varieties and ...
Uma análise do modo argumentativo do discurso publicitário : uma temática de gênero social
(Universidade Católica de Pernambuco, 2014-10-27)
Discourse analysis investigates the dimensions of the discursive event - text size, the dimension of discursive practice and the dimension of social practice - in order to understand how the discourse has results and effects ...
Efeitos discursivos nas publicidades de cerveja
(Universidade Católica de Pernambuco, 2014-10-01)
The advertising is part of a process by which brands, institutions and people make use of techniques, means and strategies of communication to make determined ideia be consumed, or as a product, service or atitude. The ...
O ethos e o pathos no discurso publicitário da coca-cola : uma análise verbo e audiovisual
(Universidade Católica de Pernambuco, 2014-09-19)
Advertising has been changing over the years, language and goals has been modified as society changes. Globalization, as the main factor of these modifications, generates a different demand on communication, creating ...
O discurso argumentativo na publicidade : uma análise verbo-visual
(Universidade Católica de Pernambuco, 2010-03-23)
Publicity presents an efficient discourse which stimulates in people the consuming behavior, of either products or social causes. In order to have this happening, it uses
verbal or non-verbal texts, arranged in commercials ...
O discurso da imprensa escrita recifense nas notícias de violência contra a mulher nos casos de "legítima defesa da honra"
(Universidade Católica de Pernambuco, 2009-04-24)
The purpose of this study was to identify, in the discourse of the written press of Recife, the image of women in the reporting of violence suffered by than in cases of
legitimate defense of honor . The news as a social ...
A retextualização na construção do discurso jurídico acadêmico
(Universidade Católica de Pernambuco, 2006-03-23)
This work analyses how the retextualization was used in juridical discourses by Law students in their Monographs. The concept of retextualization, including comprehension, was adaptated to observe the use of paraphrase in ...