Search
Now showing items 1-10 of 11
Premissas de Marketing Esportivo:Ecossistema, Composto de Marketing e Torcedores
(2019-07-11)
Os programas de Marketing Esportivo compreendem pessoas, atividades, negócios e empresas na
produção, promoção ou organização de ofertas a uma demanda de torcedores esportivos. Este ensaio
tem o objetivo de expor e debater ...
Key Elements of Sports Marketing Activities for Sports Events
(2020-01-20)
Sports marketing activities comprise people, activities, business and organisation in producing, facilitating, promoting or organising any product (as goods, services and events) for a demand of sports supporters. This ...
Sports Structures for Delivering Sports Events: A Report of Sports Teams from São Paulo
(2019-11-05)
The sports structure involves a complex set of actors to deliver a sports entertainment. This study aims to analyse the supporters view concerning the sports structure of the three teams from São Paulo and highlighting the ...