Is Social Marketing Experiencing an Identity Crisis?
| dc.contributor.author | SILVA, E.C. | |
| dc.contributor.author | MAZZON, J. A. | |
| dc.date.accessioned | 2019-08-20T00:22:20Z | |
| dc.date.accessioned | 2023-05-03T20:34:47Z | |
| dc.date.available | 2019-08-20T00:22:20Z | |
| dc.date.available | 2023-05-03T20:34:47Z | |
| dc.date.issued | 2016 | |
| dc.identifier.citation | SILVA, E.C.; MAZZON, J. A.. Is Social Marketing Experiencing an Identity Crisis?. International Journal of Marketing Studies, v. 8, n. 3, p. 22-32, 2016. | |
| dc.identifier.issn | 1918-7203 | |
| dc.identifier.uri | https://hdl.handle.net/20.500.12032/88881 | |
| dc.relation.ispartof | International Journal of Marketing Studies | |
| dc.rights | Acesso Aberto | |
| dc.title | Is Social Marketing Experiencing an Identity Crisis? | pt_BR |
| dc.type | Artigo | pt_BR |
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