The first comic book superhero is the result of a crisis of American society after the fall of the New
York Stock Exchange in 1929. Recognizing comic-book narratives as a segment of modern journalism,
known as ninth art and which has great acceptance of the masses, this work aims to discuss and reflect
the discursive construction of the fictional character Superman, through ten selected narratives. Written
and drawn by two Jewish teenagers, Jerry Siegel and Joe Shuster, the visual text of the Steel Man came
to fill a United States lack for a hero a good example to help the American people overcome a period of
many problems, similar with the Brazilian crisis after 2014. Through the critical analysis of the
discourse, based on the text of Norman Fairclough, this work analyzes comic book stories published
between 1938 and 2003. Each of these visual texts is presented, divided into sequences, tables static and
analyzed in the perspective of linguistics, also highlighting elements of semiotics. Recognizing the
three-dimensional model of Fairclough and discussing the text, discursive practice and social practice
of Steel Man is important for a better understanding of reality, just as it is also possible to perceive the
relation between fiction and social reality, from gender not always valued. Within this, this research
presents as a result a new reading and interpretation of the first superhero of the world, recognizing it as
a character that is part of an American hegemonic strategy of ideological domination that uses play texts
to transmit messages not produced by the superhero , but by the other. Thus, Kryptonian fiction is
important for reproducing discourses that serve interests that are part of social reality.