Description
This is an exploratory work that aims to trace possible relationships between the
listening of sound - the world of sound - and fashion production. At its heart, fashion
has an anthropological bias, that considered, fashion analyzes human behavioral
repetitions, sets of tastes and conduct that are repeated in certain social groups. In a
contemporary society dominated by image, it is known that identities and tastes are
affected by this. Through this study, I propose a type of provocation to this hegemony,
specifically cutting out the influence of the sense of sound on the image: in what ways
can we produce images (and, based on that, fashion) from sounds? I want to
understand the possible ways of turning sound into an image. To do so, I study the
question of the domain of image and visual sense in contemporary society: the notion
of synesthesia and its sensitive connections (synesthesia comes from the Greek,
junction of senses”) and I build case studies on these 'detachments': one based on
the visual arts, another based on music and a third based on fashion. From the
knowledge generated, I withdraw values - according to the logic of Strategic Design -
to the design of a fashion collection and its product system. At the end, I build reflective
analysis on the set of procedures generated, with a view to its use in the sequence of
processes.
