Domain specific innovativeness and frugal behavior: a cross-cultural investigation of their impact on consumer’s behavioral intention in smartphone purchase
| dc.contributor.advisor | Ladeira, Wagner Junior | |
| dc.contributor.author | Du, Feng | |
| dc.date.accessioned | 2016-12-20T16:23:34Z | |
| dc.date.accessioned | 2022-09-22T19:23:40Z | |
| dc.date.available | 2016-12-20T16:23:34Z | |
| dc.date.available | 2022-09-22T19:23:40Z | |
| dc.date.issued | 2016-09-16 | |
| dc.identifier.uri | https://hdl.handle.net/20.500.12032/60363 | |
| dc.description.sponsorship | Nenhuma | pt_BR |
| dc.language | pt_BR | pt_BR |
| dc.publisher | Universidade do Vale do Rio dos Sinos | pt_BR |
| dc.rights | openAccess | pt_BR |
| dc.subject | Consumer behavior | en |
| dc.title | Domain specific innovativeness and frugal behavior: a cross-cultural investigation of their impact on consumer’s behavioral intention in smartphone purchase | pt_BR |
| dc.type | Dissertação | pt_BR |
Files in this item
| Files | Size | Format | View |
|---|---|---|---|
| Feng Du_.pdf | 2.029Mb | application/pdf | View/ |