dc.contributor.advisor | Silveira, Fabrício Lopes da | |
dc.contributor.author | Assis, Érico Gonçalves de | pt_BR |
dc.date.accessioned | 2015-03-05T18:23:07Z | |
dc.date.accessioned | 2022-09-22T19:07:04Z | |
dc.date.available | 2015-03-05T18:23:07Z | |
dc.date.available | 2022-09-22T19:07:04Z | |
dc.date.issued | 2006-03-06 | |
dc.identifier.uri | https://hdl.handle.net/20.500.12032/57123 | |
dc.description.abstract | Media-play activism refers to a segment of political activism which uses tactics that veer towards fun and spectacle. This research project treats these tactics as indicative of a mediatization of contemporary activism, and tries to determine how some activist groups deal with media logics in their actions. The hypothesis is that media-play activism makes use of media logics as a game, playing both with their targets (institutions, corporations, international organizations) and with the need to adapt to media language itself. To conclude, it is noted that this type of activism offers a variant of political manifestation connected not to logics or rationality, but to the emotions related to political engagement | en |
dc.description.sponsorship | Universidade do Vale do Rio dos Sinos | pt_BR |
dc.language | pt_BR | pt_BR |
dc.publisher | Universidade do Vale do Rio do Sinos | pt_BR |
dc.rights | openAccess | pt_BR |
dc.subject | ativismo | pt_BR |
dc.subject | activism | en |
dc.title | Táticas lídico-midiáticas no ativismo político contemporâneo | pt_BR |
dc.type | Dissertação | pt_BR |