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Altas habilidades/superdotação: um desafio contemporâneo para a gestão educacional
(Universidade do Vale do Rio dos Sinos, 2023-08-23)
The present work is based on the realization that the population of students with High Abilities/Giftedness (AH/SD) still remains invisible in the school environment, being relegated to the margins of planning and main ...
O profissional da área de gestão de pessoas em contextos de transformação digital: um olhar para o mindset
(Universidade do Vale do Rio dos Sinos, 2023-08-10)
As digital transformation advances, professionals in the field of human resources are compelled to rethink their strategies in order to effect the necessary changes to achieve new organizational objectives. However, they ...
A evasão de profissionais qualificados do Estado do Rio Grande do Sul e a relação com a gestão estratégica de pessoas
(Universidade do Vale do Rio dos Sinos, 2023-06-30)
In the knowledge society, human assets have gained significant importance within organizations, given their ability to transform knowledge and experiences into relevant solutions and contributions to the business environment, ...
Orientador educacional: gestão e relação família e escola
(Universidade do Vale do Rio dos Sinos, 2023-07-20)
This dissertation has as its theme the understanding of the management of educational guidance regarding the relationship built/established between the Family and the School. For this to be possible, it began with a ...
O professor-gestor, as tecnologias digitais e just in time teaching: um olhar sob a experiência de professores-gestores educacionais
(Universidade do Vale do Rio dos Sinos, 2023-07-18)
The theme of this study was the academic managers, digital technologies, and the
active methodology called Just in Time Teaching. The main objective was to investigate the role of academic manager, and how they perceive ...
A qualificação da experiência do cliente ao longo da jornada de compra em uma instituição de educação básica
(Universidade do Vale do Rio dos Sinos, 2023-07-06)
The present research has as object of study the customer experience and the customer journey in private educational institutions of Basic Education. This research was carried out with the application of the “Design Science ...
A retenção de clientes (alunos) de uma instituição de ensino superior no âmbito do curso de graduação em direito
(Universidade do Vale do Rio dos Sinos, 2023-09-12)
Customer retention is seen as a key aspect for the success of organizations in the market, which is proposed as one of the most important components for the consolidation of market share, turnover and sustainability of ...
Effectuation na moda: uma análise de gestão estratégica à luz do intraempreendedorismo e inovação
(Universidade do Vale do Rio dos Sinos, 2023-10-10)
The fashion retail sector is undergoing significant transformations driven by digitalization, technological advancements, and a growing focus on sustainability. In this ever-changing landscape, established companies like ...
A utilização do marketing esportivo para melhorar a imagem e o posicionamento de mercado de uma instituição de ensino superior
(Universidade do Vale do Rio dos Sinos, 2023-09-22)
This research aimed to demonstrate the relevance of sports marketing in strengthening the brand of an Higher Education Institution (HEI). The study intended to: enhance the use of sports marketing to improve the image and ...
Recursos e capacidades geradores de vantagem competitiva na captação de clientes: um estudo em uma IES municipal
(Universidade do Vale do Rio dos Sinos, 2023-09-21)
This work was based on customer acquisition and competitive advantage, considering the Resource-Based Vision (RBV). The research focused on resources and capabilities and the VRIO model, in addition to presenting an overview ...