El big data y la convergencia con los insigths sociales
| dc.contributor | director: Mtro. Jordi Oliva Oliva ; lectores: Dr. Luis Miguel Martínez Vervantes, Dra. Sylvia Gutiérrez y Vera. | |
| dc.contributor.author | Magaña Bou, Guillermo | |
| dc.creator | MAGAÑA BOU, GUILLERMO; 552031 | |
| dc.date | 2015-12-04 | |
| dc.date.accessioned | 2018-06-27T15:14:07Z | |
| dc.date.accessioned | 2025-09-25T16:54:13Z | |
| dc.date.available | 2018-06-27T15:14:07Z | |
| dc.date.available | 2025-09-25T16:54:13Z | |
| dc.date.issued | 2015 | |
| dc.identifier.uri | https://hdl.handle.net/20.500.12032/167873 | |
| dc.description | Tesis - (Maestría en Comunicación) | |
| dc.format | ||
| dc.language.iso | spa | |
| dc.publisher | Universidad Iberoamericana Ciudad de México. Departamento de Comunicación | |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0 | |
| dc.subject | Marketing | |
| dc.subject | Big data - Aspectos sociales | |
| dc.subject.classification | CIENCIAS SOCIALES | |
| dc.title | El big data y la convergencia con los insigths sociales | |
| dc.type | Tesis de Maestría |
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