Diseño de un plan de retención y fidelización de clientes para la unidad de bancaseguros del Banco Santander en Colombia
| dc.contributor.advisor | García Iragorri, José Eduardo | |
| dc.contributor.author | Clavijo Azcárate, Juliana | |
| dc.contributor.author | Trujillo Sánchez, Manuel Ignacio | |
| dc.date.accessioned | 2014-05-27T21:08:35Z | |
| dc.date.accessioned | 2014-10-09T03:04:45Z | |
| dc.date.accessioned | 2016-03-29T14:35:57Z | |
| dc.date.accessioned | 2020-04-14T23:03:20Z | |
| dc.date.accessioned | 2023-05-11T21:33:30Z | |
| dc.date.available | 2014-05-27T21:08:35Z | |
| dc.date.available | 2014-10-09T03:04:45Z | |
| dc.date.available | 2016-03-29T14:35:57Z | |
| dc.date.available | 2020-04-14T23:03:20Z | |
| dc.date.available | 2023-05-11T21:33:30Z | |
| dc.date.created | 2009 | |
| dc.identifier.uri | https://hdl.handle.net/20.500.12032/120339 | |
| dc.format | spa | |
| dc.format.mimetype | application/pdf | spa |
| dc.language.iso | spa | spa |
| dc.publisher | Pontificia Universidad Javeriana | spa |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | * |
| dc.subject | Banco Santander Central Hispano | spa |
| dc.subject | Seguros bancarios | spa |
| dc.subject | Clientes | spa |
| dc.subject | Consumidores | spa |
| dc.title | Diseño de un plan de retención y fidelización de clientes para la unidad de bancaseguros del Banco Santander en Colombia | spa |
Files in this item
| Files | Size | Format | View |
|---|---|---|---|
| Licencia de uso.pdf | 183.4Kb | application/pdf | View/ |
| tesis108.pdf | 380.8Kb | application/pdf | View/ |
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Except where otherwise noted, this item's license is described as http://creativecommons.org/licenses/by-nc-nd/4.0/