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dc.contributor.advisorScalestky, Celso Carnos
dc.contributor.authorVieira, Rafael Ocaña
dc.date.accessioned2016-08-26T15:34:18Z
dc.date.accessioned2022-09-22T19:21:52Z
dc.date.available2016-08-26T15:34:18Z
dc.date.available2022-09-22T19:21:52Z
dc.date.issued2011
dc.identifier.urihttps://hdl.handle.net/20.500.12032/60001
dc.description.abstractThe publishing industry has been suffering significative changes for the last few years. E-books and electronic devices are becoming more and more popular, and at the same time e-books sales are growing. Brick-and-mortar bookstores are the most visible part of the printed books supply chain for the end user, and they currently depend mainly on these books commerce for their income. This research aims to analyze the current situation of these libraries, through interviews, ethnographic research and a strategic design set of tools. Its objective is to obtain a wider vision of the bookstore business, through contact with diverse actors involved in the process of production, sales and book acquisition, and to project possible future scenarios for books acquisition, through the design perspective. In the end, there will be brought indications for a system that fits one of these scenarios, bringing a vision for the future of books consumption.en
dc.publisherUniversidade do Vale do Rio dos Sinospt_BR
dc.subjectDesign estratégicopt_BR
dc.subjectE-booksen
dc.titleAnálise e construção de cenários para o futuro das livrariaspt_BR
dc.typeTCCpt_BR


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