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dc.contributor.advisorVieira, Luciana Marques
dc.contributor.authorGehlen, Leonardopt_BR
dc.date.accessioned2015-03-05T18:39:03Z
dc.date.accessioned2022-09-22T19:07:39Z
dc.date.available2015-03-05T18:39:03Z
dc.date.available2022-09-22T19:07:39Z
dc.date.issued2008-05-19
dc.identifier.urihttps://hdl.handle.net/20.500.12032/57239
dc.description.abstractIn international competition, the success of a multinational is related to the way they manage its international operations are managed. Also, the factories located overseas must try to take advantages in the presence of opportunities and challenges in international markets. Although, there are few studies about how Brazilian multinationals companies operates internationally, mainly on configuration and co-ordination of their international network abroad in order to sustain competitive advantage. This study reviews theoretical models and typologies, where international operations of the company WEG Motors S.A are analyzed in a descriptive case of study. The focus is the international factories of electrical motors, located in Argentina, Mexico, Portugal and China. The results point out that the main strategic advantage conquered from the actual configuration from their international factories network are better comprehend the local and regional market demand where the plants are located and transferring then
dc.description.sponsorshipNenhumapt_BR
dc.languagept_BRpt_BR
dc.publisherUniversidade do Vale do Rio do Sinospt_BR
dc.rightsopenAccesspt_BR
dc.subjectgestão internacionalpt_BR
dc.subjectinternational operations managementen
dc.titleGestão de operações internacionais de uma empresa multinacional brasileira: um estudo de caso na Weg Motores S.A.pt_BR
dc.typeDissertaçãopt_BR


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