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dc.contributor.advisorSilveira, Fabrício Lopes da
dc.contributor.authorAssis, Érico Gonçalves dept_BR
dc.date.accessioned2015-03-05T18:23:07Z
dc.date.accessioned2022-09-22T19:07:04Z
dc.date.available2015-03-05T18:23:07Z
dc.date.available2022-09-22T19:07:04Z
dc.date.issued2006-03-06
dc.identifier.urihttps://hdl.handle.net/20.500.12032/57123
dc.description.abstractMedia-play activism refers to a segment of political activism which uses tactics that veer towards fun and spectacle. This research project treats these tactics as indicative of a mediatization of contemporary activism, and tries to determine how some activist groups deal with media logics in their actions. The hypothesis is that media-play activism makes use of media logics as a game, playing both with their targets (institutions, corporations, international organizations) and with the need to adapt to media language itself. To conclude, it is noted that this type of activism offers a variant of political manifestation connected not to logics or rationality, but to the emotions related to political engagementen
dc.description.sponsorshipUniversidade do Vale do Rio dos Sinospt_BR
dc.languagept_BRpt_BR
dc.publisherUniversidade do Vale do Rio do Sinospt_BR
dc.rightsopenAccesspt_BR
dc.subjectativismopt_BR
dc.subjectactivismen
dc.titleTáticas lídico-midiáticas no ativismo político contemporâneopt_BR
dc.typeDissertaçãopt_BR


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