Browsing by Subject "E-business"

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  • Pedraza, Norma; Guerrero, Maribel; Lavín, Jesús (Universidad Alberto Hurtado. Facultad de Economía y Negocios, 2011)
    The alignment of e-business with business strategy is a theme that has gained interest among managers and researchers in the area. In this sense, the objectives of the present study are: (i) to identify the existing ...

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